AB Data

If you do everything correctly, the CTR will increase significantly. When considering email CTRs, the best practice would be to segment your subscriber lists. Create segments based on contacts that have something in common. For example, you can create user modules that are based on: Locations ...

The programmer's job is to provide computer instructions to these mathematical models. The main functions that we can order them to do are deduction, search, classification and conversation. Depending on what we ask of the algorithm, we can distinguish different types of artificial intelligence ...

This metric allows you to evaluate the real effectiveness of your content. In addition, you receive information that will help you improve the performance of the page. Let's say you published a long article and you expect to get good results from this page. However, after a while, you find that ...

Searches now return not just links, but comprehensive, context-adapted answers. Visual and voice search, along with local and hyperlocal optimization, will become more integral to strategies as user habits evolve. Action points: Optimize your presence on platforms like YouTube and TikTok by ...

So, what’s stopping you from trying this on your website? Published: February 7, 2022 One of the most important things about content marketing, and digital marketing in general, is that your efforts cannot exist in a vacuum. Success in marketing lies in delivering the right message to the right ...

Analyze what the competition is doing The next step is to finish defining what our content niche is. And a very useful resource is to analyze the publications of the brands with which we compete for the customer's attention. What topics do they cover? What formats do they mainly use? How often do ...

And what about Starbucks? How does it manage to sell coffees for more than 50 pesos? The key is precisely that: Starbucks does not sell coffee, not even its famous frappuccinos (which it turned into a trademark). It sells a comfortable, warm space with which its consumers identify, where they can ...

Let's see then what are those points to take into account. Key 1. Establish what your objective is Being clear about why you want to publish a book will help you define the main topic, the target audience, the content of the chapters, and your sales goal.


For example, some people who write ...

Planning also helped me a lot to learn to say no when a project or proposal comes along that could distract me. These four years have taught me many more lessons, but these are definitely the seven that have left the biggest mark on me. And I am sure that there will be many more to come, because one ...

It is vital that each article contains a call to action or CTA , and that this piece of information is strategically placed. Otherwise, the traffic to the site or blog may be good, even great, but that is not going to help us contact new clients, much less sell more.


And this is a great example ...