Search found 123 matches

by jrineakter
Sat Jan 18, 2025 6:15 am
Forum: AB Data
Topic: What can we learn from Silicon Valley in the Netherlands?
Replies: 0
Views: 1

What can we learn from Silicon Valley in the Netherlands?

Silicon Valley is “hot”. Many Dutch municipalities are putting themselves on the economic map with a subtle reference to this Mecca of innovative entrepreneurship. The Financieel Dagblad recently counted no fewer than 13 valleys in the Netherlands, 9 deltas, 32 campuses, 20 innovation parks and 116 ...
by jrineakter
Sat Jan 18, 2025 5:59 am
Forum: AB Data
Topic: Know your customer! 6 tips & 1 case for personal marketing
Replies: 0
Views: 1

Know your customer! 6 tips & 1 case for personal marketing

Put analysts, thought leaders and customers from the market together and the overarching message is clear: know your customer! And when getting to know the customer, you should not shy away from data. You can use software to make your marketing increasingly personal. Not a new sound, so I have ...
by jrineakter
Sat Jan 18, 2025 5:46 am
Forum: AB Data
Topic: How to formulate a mission statement for your intranet projects
Replies: 0
Views: 1

How to formulate a mission statement for your intranet projects

Live Q&A: The Future of AI in 2025. Join the free webinar with AI expert Patrick Klerks on February 6
An intranet has a big impact on everyone in your organization. It is therefore important that employees can submit their wishes (or requirements) for the new platform. Whether you are a relatively ...
by jrineakter
Sat Jan 18, 2025 5:32 am
Forum: AB Data
Topic: Onboarding employees before they start: the onboarding app [case]
Replies: 0
Views: 1

Onboarding employees before they start: the onboarding app [case]

Live Q&A: The Future of AI in 2025. Join the free webinar with AI expert Patrick Klerks on February 6
It is probably recognizable: you invest a lot of time in finding the right candidate for a new position within your organization. When this new colleague is finally found, you do everything you can ...
by jrineakter
Sat Jan 18, 2025 5:05 am
Forum: AB Data
Topic: 5+ Creative Director Duties That Can Make Ads Go Viral Quickly!
Replies: 0
Views: 1

5+ Creative Director Duties That Can Make Ads Go Viral Quickly!

In the creative industry, especially in the creation of advertisements and marketing campaigns, the position of a creative director is very important. They are the brains behind the concepts, ideas, and visualizations that attract the attention of the wider audience. The task of a creative director ...
by jrineakter
Sat Jan 18, 2025 4:48 am
Forum: AB Data
Topic: ABN AMRO has lost its entrepreneurship
Replies: 0
Views: 1

ABN AMRO has lost its entrepreneurship

Live Q&A: The Future of AI in 2025. Join the free webinar with AI expert Patrick Klerks on February 6
Column – This morning, in the mail, there was a letter from our house banker, ABN AMRO. Nothing but good things to say about the bank. Friendly, competent people and a cheerful chairman. But their ...
by jrineakter
Sat Jan 18, 2025 4:11 am
Forum: AB Data
Topic: 社交媒体和代理机构:超越炒作? [研究]
Replies: 0
Views: 1

社交媒体和代理机构:超越炒作? [研究]

现场问答:2025 年人工智能的未来。关注人工智能专家 Patrick Klerks 于 2 月 6 日举办的免费网络研讨会
第一条 Twitter 消息出现于十年前。我们现在有很多更丰富的社交媒体。许多机构经常使用社交媒体作为活动的可能渠道之一。我们受到点赞、浏览和转发等指标的轰炸,但如何评估和提高社交媒体活动的有效性呢?


在乌得勒支应用科学大学和鹿特丹应用科学大学的研究项目“网络就是消息”中,我们正在与各个机构一起研究这个问题。第一阶段已经完成。这能达到什么目的?我们想在 Frankwatching 的系列文章中与您分享五个见解。在本文中,我们从第一个见解开始:“社交媒体,超越炒作 ...
by jrineakter
Sat Jan 18, 2025 3:59 am
Forum: AB Data
Topic: 设计冲刺:从问题到具体产品只需 5 天
Replies: 0
Views: 2

设计冲刺:从问题到具体产品只需 5 天

现场问答:2025 年人工智能的未来。关注人工智能专家 Patrick Klerks 于 2 月 6 日举办的免费网络研讨会
任何参与数字概念开发的专业人士都会认识到以下几点:有 1001 种不同的方法来测试新举措,但测试需要时间。既然 2016 年创新发展得如此之快,那么测试创新选项和想法就不能落后,这一点很重要。讨论了从 MVP 到 Scrum 的快速开发方法:当前最新的创新方法是设计冲刺。


通过这种方式,新产品的开发速度非常快:问题被转化为具体的产品,并在短短五天内接受真实用户的测试。现在是在您的组织内尝试设计冲刺的时候了。

设计冲刺是由 Google Ventures ...
by jrineakter
Sat Jan 18, 2025 3:45 am
Forum: AB Data
Topic: 围绕品牌的谣言:Jumbo、星巴克和其他 3 个病毒案例
Replies: 0
Views: 2

围绕品牌的谣言:Jumbo、星巴克和其他 3 个病毒案例

现场问答:2025 年人工智能的未来。关注人工智能专家 Patrick Klerks 于 2 月 6 日举办的免费网络研讨会
为什么星巴克把你的名字拼错了?你说得这么清楚了,他们又错了。您将其发布到社交媒体上以进行投诉。也许星巴克的反应有时和荷航一样快。大公司如何病毒式传播,或者公司如何通过病毒式传播而变得更大?围绕品牌制造谣言已成为一项全职工作。这就是为什么我喜欢讨论一些引人注目的案例,但我也看看这是否都有助于你的目标。因为病毒式传播真的能给你带来更多生意吗?


病毒式传播?
欣赏你的公司并与朋友分享的人就是很好的广告。但是,想出一些好东西,然后以好的方式包装它 ...
by jrineakter
Sat Jan 18, 2025 3:34 am
Forum: AB Data
Topic: 内容营销:2017年最重要的5个趋势
Replies: 0
Views: 1

内容营销:2017年最重要的5个趋势

现场问答:2025 年人工智能的未来。关注人工智能专家 Patrick Klerks 于 2 月 6 日举办的免费网络研讨会
2017年内容营销会是什么样子?更好的技术正在改变我们创建和分发内容的方式,包括通过付费渠道和虚拟助手。 2017 年对于内容营销来说将是有趣的一年,但也不全是积极的消息。趋势二尤其会让您大吃一惊!


1. 移动设备无处不在
没有人可以再忽视移动设备了。据Zenith 预测,明年所有互联网流量的四分之三将来自移动设备。关于让网站响应式的讨论在 2017 年已经完全过时了;任何还没有适合移动设备的网站的人可能还没有一个。

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