Current and future trends in programmatic advertising in video games

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Programmatic advertising in video games involves using real-time bidding technologies to purchase advertising space within games. This method allows for relevant and targeted ads to be delivered to players, based on their behaviors and preferences.


Video game market growth (268.8 billion by 2025)
Average time spent by players on games (1.5 h/day)
Average click-through and conversion nigeria email list rates for in-game ads (Average 3.5%)
According to a recent study, the in-game advertising market is expected to reach $10 billion by 2025, with a compound annual growth rate (CAGR) of 14%. (Source IAB Europe)



Why choose our programmatic agency for your video game advertising campaigns?
At Digiperf, we are at the forefront of innovation in programmatic advertising. Here’s why you should choose Digiperf for your video game campaigns:

Industry expertise: We understand the specificities of the video games market and know how to effectively reach players.
Advanced Technology: We use cutting-edge tools to optimize your campaigns and maximize your ROI. (We have Amazon Dsp to advertise and target Youtubers on Twitch)
Dedicated support: Our team of experts is available to assist you at every stage of your campaign.
Proven Results: Our case studies demonstrate our ability to achieve exceptional results for our clients.