Find the Most Relevant Social Proof

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The proposal should have a complete scope of work that you and your prospective client can agree on. This will help them understand and justify the pricing section later on.

Action items:

Scope out your project: List everything you will provide in a bulleted list.
Describe your services: For each line item, describe what the service is and what results it will provide, but don’t get too wordy. Stick to the point.
6.
Ideally, you have a library of stats, case studies, and testimonials from previous clients you’ve served that can support your business proposal. If not, you might need to get creative or contact previous clients and ask for a quote or recommendation.

Focus on finding social proof from clients most egypt telegram data similar to your proposal audience. It won’t be very effective if it's irrelevant to them.

Action items:

Dig for treasure: Find the most relatable social proof points from similar clients to include in your proposal.
Reach out: If you lack great social proof, contact an existing client for a quote or testimonial you can use. If they have numbers to back it up, that’s even better.
Pro Tip: Make collecting feedback part of your process with new customers or clients. Then, you can start to build a repository of relevant social proof from happy customers and organize it by the different segments of your audience.
7. Create Clear Pricing and Timeline Expectations
After reading your proposal, your prospect should know exactly what they will be spending and when they will receive the services they're paying for. If there is ambiguity here, the proposal hasn’t done its job.