Storing and processing third-party data requires a lot of energy, enlarging the carbon footprint of the company using it. All data storing and processing requires energy, but these datasets do nothing to compensate.
First-party data also can do very little to compensate for the energy required to maintain it.
__Intelligent zero-party data australia telegram screening utilization might lead to a significant reduction of carbon footprint __which results from the global growth of ecommerce especially in the area of logistics (shortening the supply chain leading to reducing emissions) and production (ability to reduce waste by super lean production).
SALESmanago – first zero-party data centric CDP with Customer Preference Center
Until now, there weren’t any tools to help a company effectively collect, manage, and action zero-party data. With the recent release of the SALESmanago’s Customer Preference Center, this is no longer an obstacle. Our system enables you to effectively make use of the zero-party data. First, you gather the data with the Customer Preference Center.
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Customer Preference Center allows you to use various built-in tools from the Customer Data Platform to collect information about consumers. You can freely combine and use them to get to know your audience even better.