Starting a blog with a newly registered domain is quite a challenge. Things can get even more complicated if you want to restart a blog that already has a history.
Carlos Bravo21
Registering a domain and starting a blog from scratch is already complicated. Buying an existing project brings some advantages, but not everything is profitable . You have to think carefully before making an investment.
Visibility of marathoniano.es with the help of the Sistrix SEO tool
Visibility of marathoniano.es with the help of the Sistrix SEO tool
Content evaluation : it is always best to master the topic of the blog you are purchasing. You don't have to be a blogging expert or a marathon runner to evaluate whether content is well written or not. You always have the option of deleting or leaving posts already published. Especially if these texts already rank well on Google, it may make japanese phone number sense to keep them even if they may not fit 100% with your requirements.
Blog community : if one of the project's strengths is an existing community, the change must be carried out with great tact. If the change of ownership is too abrupt and not carried out in an elegant manner, the old followers may suddenly disappear, thus losing one of the blog's greatest assets. If there is no existing community, you can act with greater freedom.
Contents [ hide ]
1 Relaunching a purchased blog: practical cases Bloguismo.com and Maratoniano.es
1.1 Continue without making many changes – Bloguismo.com case
1.2 Starting from scratch – Maratoniano.es case
Relaunching a purchased blog: practical cases Bloguismo.com and Maratoniano.es
Since I am now in the marathon phase of launching the blog, it is a good time to take a look at these two projects. They serve as ideal case studies for me to explain the points above in more detail.
Continue without making many changes – Bloguismo.com case
The case of Bloguismo has been relatively simple. The blog was well positioned in Google and the content suited me. In fact, it was one of my first sites where I learned about blogging. I was surprised to see that the former owner had abandoned it, so I saw it as an opportunity to invest. It had always been a blog with several authors, so the ideal was to continue along this line. Bloguismo has continued to establish itself as one of the main sites to go to in order to learn about online marketing. It has been thanks to external authors because I have not published a single post on my own blog. It is a win-win relationship because, in contrast, guest bloggers receive visibility and traffic to their own projects. The second redesign will soon be available with a new template and other small changes.