Finding new sources of financing

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Investors are also users of the Internet and, most likely, of social networks.

In this context, they are aware of the leading companies in a sector that are looking for financing options.

For this reason, you should structure your social media efforts to reach these audiences by associating your brand with keywords from your sector in an SMO (Social Media Optimization) effort .

Staying active on Social Media will also show investors switzerland mobile database that your company is running and that the business is validated by the end consumer, which will ultimately give them more confidence to contact you.

Promote your company as an authority in your market
It's a fact that successful technology companies use social media to promote their thought leadership.

Sharing the great ideas you are developing in your company or the successful projects you are participating in will make your audience begin to perceive you as an authority.

Sharing informative content, anticipating problems, and providing answers or solutions before your customers experience those problems will demonstrate that you have a handle on the latest developments in this ever-changing industry.