Page Speed
page speed section in a content audit template, content audit
Following link optimization, I’d note the page speed. If the page takes longer than two seconds to load, it might not keep the reader's attention.
Social Sharing
social sharing section in a content audit template, content audit
Content
content details section in a content audit template, content audit
I’d also review the contents of the page, paying special attention to the length of your copy and where and how keywords are used. This is also a chance to check for duplicate or similar content.
Mobile-friendly
mobile-optimization section in a content audit template, content audit
Finally, I’d check the page on mobile devices belgium phone number material to help improve the accessibility of the webpage.
Once you’ve entered these details in your template, you’ll begin to get a clear picture of what you can do to optimize your page. As you add more pages to the template, you may start to notice issues that come up repeatedly or holes in your content strategy.
For example, the “Images” section may show that several posts are missing images and alt text. For those that have alt text, the copy might not be optimized for some focus keywords.
This content audit data can help you form a data-driven foundation for strategy updates and recommendations.
Next, I’d note down whether the page is available for sharing on social media.
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