6. Update your ads regularly.
Posted: Sun Dec 22, 2024 4:08 am
Don’t use a tag that’s already included in the attributes . For example, if we indicated that we were selling a red-and-gold scarf when we listed the item attributes, the extra details that can be added to listings after selecting a category, we don’t need to add a tag for “red-and-gold scarf.”
Don't include plurals or misspellings in your tags . Etsy looks at root words when a user enters a query, and will also redirect users who make common misspellings.
Do not add tags in multiple languages . Use only the language you selected when setting up your shop. Etsy will translate your listings for you.
5. Front-load lists with keywords.
When creating a new listing, you should include the keywords you want to rank for at the beginning of each field. This not only catches a shopper's attention, but it also helps Etsy determine which items match a user's search term.
When listing products for sale on the item listing page, you should consider how you can get the most important features of the item in the first few words of the following areas:
Item Title : Clearly describe the item at the beginning of whatsapp in philippines the title using keywords that a shopper would use to search for that particular item.
Item Description : The first 160 characters of your item description are used to create the meta description for your listing page, which is the text that appears below the page title in search engine results. While your description can be longer than 160 characters, it's important to include your product's vital keywords within the first 40 characters.
Store Sections : Your store can have up to 20 custom sections, each of which will have its own landing page . Each landing page will have a title based on the section name.
Like the store title these page titles are what a user will see in a search engine that links to the store. Section names can be up to 24 characters.
Because recency plays a role in how Etsy's search algorithm works, when a new listing is created, it gets a small, temporary boost in search results so Etsy search can learn more about how shoppers interact with it to determine the listing's Quality Score. Renewed listings get a similar, but smaller boost that can last anywhere from a few hours to a few days, depending on how often people search for particular items.
While Etsy cautions that continually renewing or re-listing items is not an effective long-term SEO strategy, it can be helpful to occasionally renew specific listings at certain times. For example, if the keyword an item is optimized for is extremely competitive, it can be helpful to give it a boost, especially during times when more people are searching Etsy to shop, such as during the holidays.
Don't include plurals or misspellings in your tags . Etsy looks at root words when a user enters a query, and will also redirect users who make common misspellings.
Do not add tags in multiple languages . Use only the language you selected when setting up your shop. Etsy will translate your listings for you.
5. Front-load lists with keywords.
When creating a new listing, you should include the keywords you want to rank for at the beginning of each field. This not only catches a shopper's attention, but it also helps Etsy determine which items match a user's search term.
When listing products for sale on the item listing page, you should consider how you can get the most important features of the item in the first few words of the following areas:
Item Title : Clearly describe the item at the beginning of whatsapp in philippines the title using keywords that a shopper would use to search for that particular item.
Item Description : The first 160 characters of your item description are used to create the meta description for your listing page, which is the text that appears below the page title in search engine results. While your description can be longer than 160 characters, it's important to include your product's vital keywords within the first 40 characters.
Store Sections : Your store can have up to 20 custom sections, each of which will have its own landing page . Each landing page will have a title based on the section name.
Like the store title these page titles are what a user will see in a search engine that links to the store. Section names can be up to 24 characters.
Because recency plays a role in how Etsy's search algorithm works, when a new listing is created, it gets a small, temporary boost in search results so Etsy search can learn more about how shoppers interact with it to determine the listing's Quality Score. Renewed listings get a similar, but smaller boost that can last anywhere from a few hours to a few days, depending on how often people search for particular items.
While Etsy cautions that continually renewing or re-listing items is not an effective long-term SEO strategy, it can be helpful to occasionally renew specific listings at certain times. For example, if the keyword an item is optimized for is extremely competitive, it can be helpful to give it a boost, especially during times when more people are searching Etsy to shop, such as during the holidays.