Conversion Funnel - What is it, tips and examples
Posted: Tue Jan 21, 2025 6:44 am
conversion funnel
A conversion funnel is an important concept in digital marketing that allows you to visualize the customer's journey from the first contact with the brand to the purchase. Understanding the funnel helps companies optimize processes and improve the effectiveness of their marketing strategies. In this article, we will analyze in detail what a conversion funnel is, its stages, key metrics, and optimization methods.
Stages of the Conversion Funnel
The conversion funnel is usually divided into several key stages. Each of them plays singapore consumer mobile number list its own role in the process of attracting and retaining customers.
1. Awareness
This is the stage where potential customers first learn about your product or service. This can happen through a variety of channels:
Advertising: contextual and targeted advertising.
Social networks: publications and interactions with users.
SEO: Search Engine Optimization, which allows your website to rank high in search results.
2. Interest
A conversion funnel is an important concept in digital marketing that allows you to visualize the customer's journey from the first contact with the brand to the purchase. Understanding the funnel helps companies optimize processes and improve the effectiveness of their marketing strategies. In this article, we will analyze in detail what a conversion funnel is, its stages, key metrics, and optimization methods.
Stages of the Conversion Funnel
The conversion funnel is usually divided into several key stages. Each of them plays singapore consumer mobile number list its own role in the process of attracting and retaining customers.
1. Awareness
This is the stage where potential customers first learn about your product or service. This can happen through a variety of channels:
Advertising: contextual and targeted advertising.
Social networks: publications and interactions with users.
SEO: Search Engine Optimization, which allows your website to rank high in search results.
2. Interest