Cialdini describes this effect as
Posted: Tue Jan 21, 2025 6:47 am
This was one of the experiments conducted to study the psychology of influence. The results were stunning: the conversion rate among those who agreed to install a billboard and placed a poster on the lawn the day before was 450% compared to those who refused to go to the meeting during the first dialogue.
Psychologist Robert the principle of consistency or commitment. It sri lanka telegram number database sounds like this: people, at the level of internal beliefs and state, need to act consistently. Moreover, those who behave chaotically, constantly break their word and refuse to fulfill their obligations, they subconsciously perceive as mentally unhealthy individuals. How can you trust an inadequate person who cannot even keep a simple promise?
The flip side of the principle of consistency: when a person or a company publicly takes on a specific commitment and proves its consistency with decisions through actions, this increases the loyalty of others. It turns out that an officially declared company mission, which is reflected in products or services, can become a real competitive advantage.
Learn to argue your point of view, respond competently to criticism and negotiate about anything with the help of the free course “The Art of Negotiation” .
But what happens when this global promise is broken? Let's look at five familiar companies that betrayed their values, and the consequences they faced.
Psychologist Robert the principle of consistency or commitment. It sri lanka telegram number database sounds like this: people, at the level of internal beliefs and state, need to act consistently. Moreover, those who behave chaotically, constantly break their word and refuse to fulfill their obligations, they subconsciously perceive as mentally unhealthy individuals. How can you trust an inadequate person who cannot even keep a simple promise?
The flip side of the principle of consistency: when a person or a company publicly takes on a specific commitment and proves its consistency with decisions through actions, this increases the loyalty of others. It turns out that an officially declared company mission, which is reflected in products or services, can become a real competitive advantage.
Learn to argue your point of view, respond competently to criticism and negotiate about anything with the help of the free course “The Art of Negotiation” .
But what happens when this global promise is broken? Let's look at five familiar companies that betrayed their values, and the consequences they faced.