And then you realize that growth has stopped
Posted: Wed Jan 22, 2025 3:49 am
Business, digital agencies and media pay well for skills in working with information, obtaining expertise, proper design, etc. Clients are ready to cooperate for years and recommend your services to others.
Relatives have already stopped sending you “to the factory” or looking for another “normal job” because you earn many times more than them and “mom’s friend’s son.”
Everything we could learn about writing texts, we have learned - no peru mobile phone numbers database copywriting gurus can tell you anything new. Earnings are not growing either, and working more is not an option: it is easy to burn out, and now there is very little time left for family and hobbies. And there is no desire at all to scale up content production, acting as the notorious reseller.
A natural question: where to grow next? We analyze 5 possible growth points - directions for further development for an established freelance author.
Marketing
One of the most obvious and probably easier solutions, because as a copywriter you already work in the field of marketing. After all, the text solves marketing tasks: attracts traffic from search and social networks, tells about the company, helps sell goods/services, retains existing customers.
A commercial writer is usually well acquainted with various channels and tools , understands the strategy and features of promoting a business on the Internet, closely interacts with clients and specialists (marketers, designers, SEO optimizers , editors - we will return to them later - etc.).
The closest to you is probably content marketing — attracting customers by creating and distributing useful content. According to Serpstat research (2019), the average salary of a content marketer is $550 per month. But you don’t have to limit yourself to this specialization.
If you have mastered texts for search traffic, you can study and develop in SEO . You have learned Zen in writing posts for social networks - you can go into SMM . If you like tracking the effectiveness of content more than writing - try doing web analytics . Ready to understand everything, bear maximum responsibility and manage a team - think about performance marketing
Relatives have already stopped sending you “to the factory” or looking for another “normal job” because you earn many times more than them and “mom’s friend’s son.”
Everything we could learn about writing texts, we have learned - no peru mobile phone numbers database copywriting gurus can tell you anything new. Earnings are not growing either, and working more is not an option: it is easy to burn out, and now there is very little time left for family and hobbies. And there is no desire at all to scale up content production, acting as the notorious reseller.
A natural question: where to grow next? We analyze 5 possible growth points - directions for further development for an established freelance author.
Marketing
One of the most obvious and probably easier solutions, because as a copywriter you already work in the field of marketing. After all, the text solves marketing tasks: attracts traffic from search and social networks, tells about the company, helps sell goods/services, retains existing customers.
A commercial writer is usually well acquainted with various channels and tools , understands the strategy and features of promoting a business on the Internet, closely interacts with clients and specialists (marketers, designers, SEO optimizers , editors - we will return to them later - etc.).
The closest to you is probably content marketing — attracting customers by creating and distributing useful content. According to Serpstat research (2019), the average salary of a content marketer is $550 per month. But you don’t have to limit yourself to this specialization.
If you have mastered texts for search traffic, you can study and develop in SEO . You have learned Zen in writing posts for social networks - you can go into SMM . If you like tracking the effectiveness of content more than writing - try doing web analytics . Ready to understand everything, bear maximum responsibility and manage a team - think about performance marketing