SPIN method; proposal of solutions

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resmi123
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Joined: Sun Dec 22, 2024 4:51 am

SPIN method; proposal of solutions

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Regular testing of these skills helps to increase the efficiency of cold calls. The skills in the list are divided into five blocks: Initial contact: correct greeting; clarifying the interlocutor's position in the company; a clear explanation of the reason for the call; maintaining a positive tone of conversation; finding out the channel through which the client learned about the company; using politeness techniques and small talk to build rapport; Checking the client's website to better understand its activities. Determining needs: enters the sales process; asks structured questions to identify needs; uses different types of questions to deeply understand the client; actively listens to customer requests/objections; uses the SPIN method to identify needs.

Product demonstration uses the "goal-benefit" strategy to present the product; adapts the product presentation to the customer's purchasing motives. Objection Management addresses the client’s objections kuwait whatsapp numbers according to a pre-prepared algorithm; works with different types of resistance and finds ways to overcome them. Conclusion of the deal consolidates the agreements reached with the client; records contact information for further communication; applies strategies to speed up the deal closing process; informs the client of the next steps after the transaction has been agreed upon. Rules for using the development sheet for sales managers Here are some rules for its use: Assessing individual conversations.

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Each checklist is used to analyze a single phone conversation, not the employee's overall skills. It is recommended to evaluate - conversations per manager monthly. Focus on behavioral aspects. The checklist specifies specific behavioral points: greeting the customer; address by name; using the "clarity anchor" technique; use of active listening; use of the. Binary assessment system. Each skill is assessed on a binary scale: (not completed) or (completed). Points are not summed up. The main task of the development sheet is to identify weaknesses and work on eliminating them.
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