Use case studies in b2b email campaigns
Posted: Thu Jan 23, 2025 6:35 am
It does not offer any discounts, free shipping, or other similar incentives. They just want to know if subscribers are still interested in receiving their emails. So what’s the lesson here? Well, sometimes you need to take a step back and stop trying to sell to inactive subscribers. Instead, first try to understand why they are inactive by giving them two simple choices. First, they can update their email preferences to get content that actually interests them.
Another option is to let them know about the overseas chinese in worldwide data unsubscribe option. Both options are good for your business. The first one will re-engage customers. The second one helps you clean up your email list. Netflix This Netflix email is another great example of a re-engagement email. Notice how the email grabs people’s attention and reiterates the product’s value. Netflix's biggest value proposition has always been the ability to watch whatever you want, anywhere, on any device, without any interruptions.
They also placed an eye-catching CTA button prominently above the fold, making it hard to miss, and used action-oriented language,RejoinandToday.Netflix keeps email copy simple and clear, but still includes images that make the email visually appealing. They also don’t forget the unsubscribe link, allowing uninterested subscribers to leave their email list. Marriott International Marriott International offers inactive subscribers the opportunity to optimize their experience by updating their email preferences.
Another option is to let them know about the overseas chinese in worldwide data unsubscribe option. Both options are good for your business. The first one will re-engage customers. The second one helps you clean up your email list. Netflix This Netflix email is another great example of a re-engagement email. Notice how the email grabs people’s attention and reiterates the product’s value. Netflix's biggest value proposition has always been the ability to watch whatever you want, anywhere, on any device, without any interruptions.
They also placed an eye-catching CTA button prominently above the fold, making it hard to miss, and used action-oriented language,RejoinandToday.Netflix keeps email copy simple and clear, but still includes images that make the email visually appealing. They also don’t forget the unsubscribe link, allowing uninterested subscribers to leave their email list. Marriott International Marriott International offers inactive subscribers the opportunity to optimize their experience by updating their email preferences.