Understanding Consumer Behavior in the Digital Age
Posted: Wed Jan 29, 2025 4:47 am
Options with your organization or supervisor.
These two options are not mutually exclusive. I prefer to use them both.
The only time you would want to gambling data uk skip option one is if it is possible that the client will suggest concession options that you know you won’t be able to satisfy.
In that case, asking will only set an expectation that you can’t meet.
Concessions
While concessions vary by industry, some common ones involve delivery, training details, additional services, optional modules, maintenance, payment options, and the list goes on.
I have often found that my client’s preference for a concession was not what I was expecting. Based on the dynamics within a given organization, clients often value concessions on services more than a discount on the basic price.
Knowing this gives you much more flexibility in crafting your offer, and if a client values something that has a lower hard cost to your company, it’s a real win-win.
Here are some examples of how your conversation might go:
[Margin Preserved]
PROFESSIONAL: “Gary, does it make sense for me to see if we can do something special for you if we can get everything wrapped up by the end of the quarter?”
PROSPECTIVE CLIENT: “I don’t think so. Our CEO is out until after the holidays. We wouldn’t be able to do anything until he’s back.”
These two options are not mutually exclusive. I prefer to use them both.
The only time you would want to gambling data uk skip option one is if it is possible that the client will suggest concession options that you know you won’t be able to satisfy.
In that case, asking will only set an expectation that you can’t meet.
Concessions
While concessions vary by industry, some common ones involve delivery, training details, additional services, optional modules, maintenance, payment options, and the list goes on.
I have often found that my client’s preference for a concession was not what I was expecting. Based on the dynamics within a given organization, clients often value concessions on services more than a discount on the basic price.
Knowing this gives you much more flexibility in crafting your offer, and if a client values something that has a lower hard cost to your company, it’s a real win-win.
Here are some examples of how your conversation might go:
[Margin Preserved]
PROFESSIONAL: “Gary, does it make sense for me to see if we can do something special for you if we can get everything wrapped up by the end of the quarter?”
PROSPECTIVE CLIENT: “I don’t think so. Our CEO is out until after the holidays. We wouldn’t be able to do anything until he’s back.”