LEFT BRAIN THINKING
Posted: Wed Jan 29, 2025 8:53 am
Ok.. I'll explain the left brain type first;
They are the type who think using LOGIC. You know logic? Alas.. Meaning, these people are more focused on numbers, data and facts. The type who think analytically and rationally..
"Ala.. what is that, sifu? I don't understand.."
Ok, like this.. If we do copywriting, do we use numbers, percentages, that's what the brain will focus on .. According to expert studies, numbers that end in ODD like 1, 3, 5, 6... eh 6 is even, not odd.. lol.. but that's the odd number that can attract the audience's attention..
"Ohh.. that's right… that's right. Ok, if you want to use numbers, just do it..."
Yes. But if you want to use logical sentences alone, it is not jamaica phone data strong enough to 'tackle' the prospect. You need to add another essence... Which is the benefits that the prospect will receive.
For example, like this;
“OVER 137 PEOPLE HAVE SUCCESSFULLY 'TAMED' THEIR FAT AFTER USING XYZ PRODUCT”
So, the elements used are NUMBER and BENEFIT of the prospect , if these two elements are combined, it is more effective because it makes the prospect start thinking logically, right 137 people? Plus, coupled with successfully 'taming stubborn fat', this makes them feel that the product is indeed effective..
Ok.. That's just the left brain. It's not finished yet.
They are the type who think using LOGIC. You know logic? Alas.. Meaning, these people are more focused on numbers, data and facts. The type who think analytically and rationally..
"Ala.. what is that, sifu? I don't understand.."
Ok, like this.. If we do copywriting, do we use numbers, percentages, that's what the brain will focus on .. According to expert studies, numbers that end in ODD like 1, 3, 5, 6... eh 6 is even, not odd.. lol.. but that's the odd number that can attract the audience's attention..
"Ohh.. that's right… that's right. Ok, if you want to use numbers, just do it..."
Yes. But if you want to use logical sentences alone, it is not jamaica phone data strong enough to 'tackle' the prospect. You need to add another essence... Which is the benefits that the prospect will receive.
For example, like this;
“OVER 137 PEOPLE HAVE SUCCESSFULLY 'TAMED' THEIR FAT AFTER USING XYZ PRODUCT”
So, the elements used are NUMBER and BENEFIT of the prospect , if these two elements are combined, it is more effective because it makes the prospect start thinking logically, right 137 people? Plus, coupled with successfully 'taming stubborn fat', this makes them feel that the product is indeed effective..
Ok.. That's just the left brain. It's not finished yet.