Followers data
In this case, you will be able to analyze the growth (or decrease) of your followers, that is, how they have evolved over the date you choose.
This will allow you to know when your page performed best and when it performed worst, and find the reasons for both, in order to improve your content.
Characteristics of followers
Here, we will take an in-depth look at the people who follow us, the audience we have really captured.
When we define our strategy, we define our audience based on the fact that they work in a sector that is interesting to us, that they have ideas that are similar to the company's, that they have talent that we can use at some point, but sometimes we launch content that is not at all interesting to the defined audience.
Through this part of LinkedIn Analytics you can check if you are really targeting the person you want to target, if your content is optimized for the sector you are interested in and if we get a negative result, as well as study what type of content we are creating and how to create a type of content that is interesting for our sector.
Here is an explanatory video on how you can increase your followers on LinkedIn:
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Companies to analyze
This may be one of the most interesting things about LinkedIn Analytics, philippines telephone number since the information we can obtain from this analysis is very valuable.
LinkedIn offers you a comparison between other companies that may be similar to you. It is very important that you take a look at them, observe their followers, their content and analyze what you think they do well and what you think they do wrong; as it can help you with your page.
To achieve a more in-depth analysis of your competition, since the more we know about who we compete with, the better we can act in the future, there is a tool called Social Media Tracker that will allow you to find out more data about those competitors that I have mentioned.
Another thing that can be very beneficial about LinkedIn Analytics is its option to export all the values we have seen to Excel.
This way, you can focus more on the values, analyzing them whenever you want and even create your own monitoring of the growth of your company's positioning, the growth of your audience or data that you may not have noticed at first glance.
If your goal is to keep your company growing and you want to get more clients by relying on your network of contacts on LinkedIn, in this video we explain how to export your network to start an email marketing campaign.
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We have reviewed the data that LinkedIn Analytics can offer you as a company, but if you are a professional, then how can you benefit from this tool?
We'll tell you right away.