Conclusion for customer gifts for Christmas
Posted: Thu Jan 30, 2025 3:54 am
Instead of a boring folded card with gold lettering from the stationery store, you can also send a postcard. It is less stiff and will survive the New Year on the pin board much better than a folded card in an envelope. Christmas cards can be sent directly online via the digital platform EchtPost and arrive in the mailbox as a real postcard. And because personalized postcard mailings with many recipients can also be sent in just a few minutes, this is also a good option at the last minute just before Christmas Eve. If you can't find the right words when it comes to formulating personal Christmas greetings for customers, you can find tips here on what to write on Christmas cards .
Better not: Branding without end
Many companies still armenia telegram screening buy gifts and marketing items under the motto “Electronics, notebooks, gadgets - it doesn't matter, as long as they're branded”, whether for trade fairs or for Christmas. Yes, you can do it, but you shouldn't. While graduates at a recruiting fair will certainly be happy to receive a Moleskine book, most of your customers will already have dozens of such books in their cupboards. Not to mention funny highlighters, USB lights for notebooks and kitchen calendars with logos. Before you spend money on such disposable items, it's better to avoid them altogether for the sake of the environment. You will certainly never hear the sentence “if only we had received more calendars this year” from any customer (we're not counting companies like Pirelli here). Really, I'm completely serious: rather than giving away junk, it's better to give nothing.
In the end, customer gifts at Christmas are no different than traditional gifts. You can try to solve "the problem" with money, or you can rely on original ideas and, above all, personality. You can be bold, the "business world" is already rigid enough. If you like it and stand by the idea, that doesn't necessarily mean it's good, but it's definitely honest. And as we all know, that lasts the longest.
Better not: Branding without end
Many companies still armenia telegram screening buy gifts and marketing items under the motto “Electronics, notebooks, gadgets - it doesn't matter, as long as they're branded”, whether for trade fairs or for Christmas. Yes, you can do it, but you shouldn't. While graduates at a recruiting fair will certainly be happy to receive a Moleskine book, most of your customers will already have dozens of such books in their cupboards. Not to mention funny highlighters, USB lights for notebooks and kitchen calendars with logos. Before you spend money on such disposable items, it's better to avoid them altogether for the sake of the environment. You will certainly never hear the sentence “if only we had received more calendars this year” from any customer (we're not counting companies like Pirelli here). Really, I'm completely serious: rather than giving away junk, it's better to give nothing.
In the end, customer gifts at Christmas are no different than traditional gifts. You can try to solve "the problem" with money, or you can rely on original ideas and, above all, personality. You can be bold, the "business world" is already rigid enough. If you like it and stand by the idea, that doesn't necessarily mean it's good, but it's definitely honest. And as we all know, that lasts the longest.