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How has the marketing professional evolved in the digital transformation?

Posted: Thu Jan 30, 2025 3:55 am
by zihadhasan012
In times of digital transformation, the evolution of the Marketing professional has become increasingly necessary and dynamic.

Rock Content Editor

Jun 4, 19 | 7 min read
Evolution of the marketing professional
Reading time: 6 minutes
Technology is generating profound digital transformations in various fields of society.

Professionals from a wide variety of fields are impacted daily peru phone data by a new form of consumption that empowers customers by giving them a voice in real time, as well as by innovative tools that improve processes within organizations.

All this requires a change in mindset among professionals and in Marketing this reality is even stronger.

Digital transformation demands attentive, up-to-date professionals, seeking knowledge and digital specializations and with analytical thinking aligned with information technologies and data intelligence.

If they do not update themselves digitally in marketing, sales and HR, they will certainly be left out of the market.

To help you learn more about the topic, we have prepared this article in which we will discuss the evolution of the marketing professional , the challenges faced before the Internet and the impact of digital tools. Join us!

Traditional Marketing X Digital Marketing
Both marketing styles need to deliver a consistent product or service so as not to fall short of expectations, both in consumption and in user experience, respectively.

In both types of marketing, the professional must monitor the strategy and adjust details and resolve errors. But, apart from that common root, they have very different perspectives.