Let’s face it: Facebook marketing done right can be a huge time-consuming task. There’s a lot to do: scheduling, content management, monitoring, implementing results… the list is huge and can be a bit overwhelming.
But don't despair! Technology exists to help us. Social media, tools and apps have always worked as partners for each other. Why not use them together to make your life easier?
Here we are going to help you with some of our favorite tools that will take the daily stress out of managing Facebook marketing.
*This article is a chapter from the Facebook antigua and barbuda email list 19714 contact leads Marketing eBook that you can download for free below!
Ebook Marketing on Facebook
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1. Hootsuite
Hootsuite is known for its diversity and thousands of features in social media management. One of the most advanced tools on the market, it allows you to publish, schedule and monitor the results of your accounts. In its free version, it allows you to add 3 social networks, which is perfect for small and medium-sized businesses.
2. Buffer
To have any successful social media, you need to be active — consistently posting quality content is important to any social media strategy. But with the daily grind, this can often fall by the wayside. That’s where Buffer comes in . It allows you to schedule the day and time of any post on Facebook (as well as other social networks). You can modify the content whenever you want. The tool does the rest of the work for you, simplifying (a lot!) the process of content submission.
3. Mention
This should be noted by all companies on social media: your customers and followers share the experience they had with your brand (whether good or bad) with other consumers. And that's remarkable: how many times have you seen a friend complain about a company's poor service on Facebook?
Mention is exactly what it's for: monitoring what people are saying about your brand in real time. This way, you can follow what your customers are thinking and quickly respond to any criticism, praise or suggestion.