Marketplaces: Ozon changes product rating calculation
Posted: Thu Jan 30, 2025 6:08 am
A product's rating is the arithmetic mean of all customer ratings. At least, that was the case until July 1, 2024.
Now Ozon will calculate the rating taking into account the “age” of reviews: new reviews will influence the indicator more than those left long ago.
Read our article on the Completo blog to find out which indicators influence the ranking of products on Ozon and how sellers can promote their cards .
Updates from YouTube
YouTube has introduced free split testing of saudi arabia consumer email list video covers: now you can add 3 different covers to your video and check which one will attract more attention from your audience.
YouTube recommends uploading radically different covers, and the test itself can take up to two weeks.
Interesting? Of course!
If you run a YouTube channel, you know for sure that video content, especially in B2B,:
increases brand trust;
helps to close frequently asked questions and objections from the audience;
increases brand reach and awareness.
2024-07-17_11-44-03.png
Image from the author's archive
If you haven’t yet decided to dive into video marketing, then don’t delay: as practice shows (including ours and our Clients’), video helps to attract, engage and retain an audience especially effectively.
Now Ozon will calculate the rating taking into account the “age” of reviews: new reviews will influence the indicator more than those left long ago.
Read our article on the Completo blog to find out which indicators influence the ranking of products on Ozon and how sellers can promote their cards .
Updates from YouTube
YouTube has introduced free split testing of saudi arabia consumer email list video covers: now you can add 3 different covers to your video and check which one will attract more attention from your audience.
YouTube recommends uploading radically different covers, and the test itself can take up to two weeks.
Interesting? Of course!
If you run a YouTube channel, you know for sure that video content, especially in B2B,:
increases brand trust;
helps to close frequently asked questions and objections from the audience;
increases brand reach and awareness.
2024-07-17_11-44-03.png
Image from the author's archive
If you haven’t yet decided to dive into video marketing, then don’t delay: as practice shows (including ours and our Clients’), video helps to attract, engage and retain an audience especially effectively.