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Marketplace promotion: growth of investments in advertising

Posted: Thu Jan 30, 2025 6:27 am
by nusaiba125
The Association for the Development of Interactive Advertising presented a map of the advertising market on marketplaces, which included 144 companies.


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The map reflects the clear trends characteristic sri lanka consumer email list of this market segment, including the expansion of the number of placements and the formation of a separate market of Retail Media Networks companies.

With its help, you can evaluate the key players of the E-Retail Media market and choose a platform for promoting your products, as well as a contractor.

By the way, one of the key trends in the e-commerce market is the explosive growth of investments in advertising on marketplaces : even novice sellers no longer plan to enter trading platforms without budgets for advertising support.

On the one hand, this is logical, on the other hand, it is necessary to correctly calculate all the risks and unit economics.

Our free table for calculating the profitability of sales on Wildberries will help you with this .