The Fundamental Mistake
Posted: Thu Jan 30, 2025 8:16 am
The sales rep spent 10 weeks driving more than 6 hours round trip for a single prospect. This was a big deal. In fact, it was one of his only deals in the pipeline.
He spent countless hours in the office perfecting his proposal, hundreds of dollars on baked treats and clever gifts trying to push it over the finish line.
Next steps were few and far between. Getting information from the prospect was a slog which required tons of voicemails and emails just to get a response.
Every week he would hop in his car to drive into afghanistan telegram data another state, missing prime selling hours, just to have a 30-minute meeting with another revised proposal.
After the third time promising to close this deal the sales manager said, “Why do you keep pursuing this?”
He responded, “I’ve spent so much time with this deal there’s no way I won’t close it.”
The sales manager knew the sales rep really meant that he spent so much effort and time that he couldn’t let the deal go. Letting go would have meant the several months leading up to that point would have been a waste.
Imagine you buy a stock in a company because you read a cool story in the newspaper. Excited about the company you spend months researching the company and decide that you really love their vision.
He spent countless hours in the office perfecting his proposal, hundreds of dollars on baked treats and clever gifts trying to push it over the finish line.
Next steps were few and far between. Getting information from the prospect was a slog which required tons of voicemails and emails just to get a response.
Every week he would hop in his car to drive into afghanistan telegram data another state, missing prime selling hours, just to have a 30-minute meeting with another revised proposal.
After the third time promising to close this deal the sales manager said, “Why do you keep pursuing this?”
He responded, “I’ve spent so much time with this deal there’s no way I won’t close it.”
The sales manager knew the sales rep really meant that he spent so much effort and time that he couldn’t let the deal go. Letting go would have meant the several months leading up to that point would have been a waste.
Imagine you buy a stock in a company because you read a cool story in the newspaper. Excited about the company you spend months researching the company and decide that you really love their vision.