Experienced marketers know their competitors inside and out.
Those with the best skills know that you always have to keep digging deeper.
Let's take a look at some of the more complex insights your.
Synchronize your watch: we have 30 minutes and 6 points to discover.
6 Key Takeaways From Competitor Information
Key 1: Who is really leading the competition?
Love and hate, that's what you feel towards your main list of us mobile database competitor, since they are always the ones you look to when it comes to planning a marketing campaign.
But hold on a second before we go any further: If you're only judging your competitors by brand awareness, estimated market share, or the frequency of their PR appearances, you may be missing out on the metrics that drive everyone on the Internet crazy.
To find a legitimate digital competitive advantage , check only those five competitors who are exactly at your level.
Find the one with the highest amount of traffic in the last 12 months, check if it shows exponential or stable growth during the year and if it has had any drops in that period of time.
Whether or not it corresponds to offline popularity, take this company's website as a model and create your campaigns with an eye on its successes and failures.
rivals' traffic metrics can reveal
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