How VK clips and stories work
Posted: Thu Jan 30, 2025 10:14 am
We believe in the consistency of marketing activities and that it is often in the details, so in addition to the overall vision, the team pays a lot of attention to regular reporting, optimization and constant testing of hypotheses.
Irina Vilklish-Golovina, Ingate Performance Strategist
Recommendations for business
To build a successful promotion strategy in the banking sector, a comprehensive approach is required, which includes:
deep market analysis
precise definition of the target audience
selection of channels and promotion tools with audience orientation.
In this article, we will tell you how to create VKontakte clips, how to launch advertising, what affects its effectiveness and how to correctly calculate the budget. A simple and clear approach will help you turn stories and clips into a working promotion channel.
Clips and stories on VKontakte are not just a content format, but uae telegram data also a powerful tool for attracting attention. Short, dynamic and bright videos effectively engage the audience, and built-in algorithms help promote your product or service to those who are really interested in them.
Advertising in clips is an opportunity to speak to the audience in their language. For this tool to work to its maximum, it is important not only to set it up correctly, but also to be able to evaluate the results.
How to launch advertising in VK clips and stories - image 4
Clips and stories on VKontakte are not just a trend, but a real find for those who want to stand out and attract an audience. Clips are short vertical videos from 5 seconds to 3 minutes long. You can find them in the tab with the fist icon with raised fingers. There are four sections available here:
"My": a personal page where all your clips and their statistics are stored;
“For you”: a selection of videos that is formed based on the interests and actions of the user;
"Subscriptions": a feed with content from friends and communities you are subscribed to;
"Trends": popular clips that have collected a lot of reactions and views.
How to launch advertising in VK clips and stories - image 5
Irina Vilklish-Golovina, Ingate Performance Strategist
Recommendations for business
To build a successful promotion strategy in the banking sector, a comprehensive approach is required, which includes:
deep market analysis
precise definition of the target audience
selection of channels and promotion tools with audience orientation.
In this article, we will tell you how to create VKontakte clips, how to launch advertising, what affects its effectiveness and how to correctly calculate the budget. A simple and clear approach will help you turn stories and clips into a working promotion channel.
Clips and stories on VKontakte are not just a content format, but uae telegram data also a powerful tool for attracting attention. Short, dynamic and bright videos effectively engage the audience, and built-in algorithms help promote your product or service to those who are really interested in them.
Advertising in clips is an opportunity to speak to the audience in their language. For this tool to work to its maximum, it is important not only to set it up correctly, but also to be able to evaluate the results.
How to launch advertising in VK clips and stories - image 4
Clips and stories on VKontakte are not just a trend, but a real find for those who want to stand out and attract an audience. Clips are short vertical videos from 5 seconds to 3 minutes long. You can find them in the tab with the fist icon with raised fingers. There are four sections available here:
"My": a personal page where all your clips and their statistics are stored;
“For you”: a selection of videos that is formed based on the interests and actions of the user;
"Subscriptions": a feed with content from friends and communities you are subscribed to;
"Trends": popular clips that have collected a lot of reactions and views.
How to launch advertising in VK clips and stories - image 5