What is the Baby Boomer Generation like in the job market?
Posted: Sat Feb 01, 2025 6:16 am
In the job market, depending on the sector and environment, different generations are forced to live together.
This fact can bring about some differences – in learning, productivity, work style – and even disagreements if it is not handled in the best possible way.
With this in mind, MMurad/FGV brings you the audit directors auditors email database Generations Series every week, with a different post about the behavior of each generation in the corporate environment. In today's post, we will talk specifically about Baby Boomers.
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Why it is important to understand generations
A good manager must understand the particularities of each generation of his employees . But why exactly?
It's simple: among other advantages, the manager who has this knowledge can better deal with adverse situations that may arise due to generational conflict.
Furthermore, by better understanding this context, you can also delegate the right tasks to the right professionals, avoiding demotivation and frustration in the company.
The Baby Boomers
The expression Baby Boomer was born in the United States in 1945, after American soldiers returned home after World War II.
From this year until the mid-60s, with the return of soldiers and great expectations of economic recovery, there was a huge boom in pregnant women and births in the country.
This is how people born during these years came to be called Baby Boomers.
Age range and differences
Today, Baby Boomers are between 55 and 75 years old.
This generation was responsible for some social transformations, mainly related to politics and women.
It was also the Baby Boomers who took to the streets against the dictatorship or even, years later, through the Diretas Já movement, together with Generation Y, which we will talk more about in the next post.
Baby Boomer Generation in the Job Market
Many people who belong to this generation have not yet retired or, even retired, are still active in the job market.
The vast majority of Baby Boomers were part of a more conservative, rigid and authoritarian family upbringing . This, consequently, was reflected (and is still reflected today) in their work environment.
Some characteristics of this generation include confusing leadership with being in control of everything and, in addition to being very competitive, they tend to be focused on profit. Many are no longer employees, but rather bosses and managers of companies.
Technology is not the strong point
They don't get along as well as the younger generations when it comes to technology , but because work is their priority in their lives, they have a great team spirit.
When they are not the strict boss we mentioned in the other topic, they do everything they can to be friendly – which helps them when asking a younger colleague for help with a more “technological” task.
This fact can bring about some differences – in learning, productivity, work style – and even disagreements if it is not handled in the best possible way.
With this in mind, MMurad/FGV brings you the audit directors auditors email database Generations Series every week, with a different post about the behavior of each generation in the corporate environment. In today's post, we will talk specifically about Baby Boomers.
Follow!
Why it is important to understand generations
A good manager must understand the particularities of each generation of his employees . But why exactly?
It's simple: among other advantages, the manager who has this knowledge can better deal with adverse situations that may arise due to generational conflict.
Furthermore, by better understanding this context, you can also delegate the right tasks to the right professionals, avoiding demotivation and frustration in the company.
The Baby Boomers
The expression Baby Boomer was born in the United States in 1945, after American soldiers returned home after World War II.
From this year until the mid-60s, with the return of soldiers and great expectations of economic recovery, there was a huge boom in pregnant women and births in the country.
This is how people born during these years came to be called Baby Boomers.
Age range and differences
Today, Baby Boomers are between 55 and 75 years old.
This generation was responsible for some social transformations, mainly related to politics and women.
It was also the Baby Boomers who took to the streets against the dictatorship or even, years later, through the Diretas Já movement, together with Generation Y, which we will talk more about in the next post.
Baby Boomer Generation in the Job Market
Many people who belong to this generation have not yet retired or, even retired, are still active in the job market.
The vast majority of Baby Boomers were part of a more conservative, rigid and authoritarian family upbringing . This, consequently, was reflected (and is still reflected today) in their work environment.
Some characteristics of this generation include confusing leadership with being in control of everything and, in addition to being very competitive, they tend to be focused on profit. Many are no longer employees, but rather bosses and managers of companies.
Technology is not the strong point
They don't get along as well as the younger generations when it comes to technology , but because work is their priority in their lives, they have a great team spirit.
When they are not the strict boss we mentioned in the other topic, they do everything they can to be friendly – which helps them when asking a younger colleague for help with a more “technological” task.