Brilliance in your field is mandatory
Posted: Sat Feb 01, 2025 9:10 am
This does not just mean that you should be very, very knowledgeable in your field (if you don't know the brilliance square: you should be in the brilliance quadrant with your knowledge, not "just" in the excellence or even just the competence area.
brilliance square
The brilliance square is a helpful tool for positioning
Customers expect quality – and you have to deliver it to them. And you can't do that if you've only done four weekend training courses on a certain topic and read three books.
What is valuable for customers in an online course is not what they can read in a book or google in a random blog post. What is valuable is your experience and the way indiatelegram screening you prepare the knowledge so that it is applicable to the customer.
Mastering the tools of the trade is mandatory
Unfortunately, I have had to experience this too often. People who wanted to get into online business but don't even know how to use their computer, tablet or smartphone. Who are unable to join a Zoom meeting. Who are deeply unsettled and desperate when faced with the complexity of a newsletter tool.
This is no surprise at the beginning.
But to expect to be able to learn and master all of this in just a few months or even weeks is an illusion.
Anyone who promises you that is not being honest with you.
brilliance square
The brilliance square is a helpful tool for positioning
Customers expect quality – and you have to deliver it to them. And you can't do that if you've only done four weekend training courses on a certain topic and read three books.
What is valuable for customers in an online course is not what they can read in a book or google in a random blog post. What is valuable is your experience and the way indiatelegram screening you prepare the knowledge so that it is applicable to the customer.
Mastering the tools of the trade is mandatory
Unfortunately, I have had to experience this too often. People who wanted to get into online business but don't even know how to use their computer, tablet or smartphone. Who are unable to join a Zoom meeting. Who are deeply unsettled and desperate when faced with the complexity of a newsletter tool.
This is no surprise at the beginning.
But to expect to be able to learn and master all of this in just a few months or even weeks is an illusion.
Anyone who promises you that is not being honest with you.