Google My Business – How to easily reach customers in your region
Posted: Sat Feb 01, 2025 10:35 am
This article will discuss how Google My Business can be just such a tool. From paid advertising, content marketing, social media marketing to a whole host of other options, there is always something new to try.
Most of these channels, which are intended to generate more traffic to your site, are ongoing and cannot be completed 100 percent. For example, if you let your AdWords campaign expire, there will be no traffic to your site. This is not the case with Google My Business! Here, a profile is created once on Google+ with your most important data such as service, website link, telephone number and address, and the probability that you will be found by potential customers increases, thus bringing more traffic to your site.
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But what is Google My Business and how does it work?
Google My Business is a central service from Google that can be used to manage all important Google services for companies and especially local companies. The reach of Google and its services in conjunction with the bosnia and herzegovina mobile numbers list My Business network makes it easier for your customers to find you through search and the Google Maps map service - Google My Business is not just suitable for traditional companies with a shop window. Instead, you can also enter your business address, limit the area in which you offer your services or products or publish details of your company or brand.
With this data, you can enable your customers to find you more easily and provide the service or product more precisely. So when it comes to being visible on Google, you have to do more than just concentrate on search engine optimization and thus achieve a top position in the regular search results. With Google My Business you have another way of reaching your target audience.
Importance of local information on Google
Importance of local information on Google, Source: Google
The stored information such as opening times or telephone numbers are displayed directly in the search results. Your customers can therefore find all relevant information quickly and easily. In addition, the search results are enriched by a map entry from Google Maps as well as customer reviews and images.
If potential customers search specifically for your company, not only your website but also elements such as photos, reviews and testimonials from your Google My Business profile will be displayed in the search results. In addition, a well-maintained Google My Business account and other company entries in relevant directories have a positive effect on the local Google ranking.
Most of these channels, which are intended to generate more traffic to your site, are ongoing and cannot be completed 100 percent. For example, if you let your AdWords campaign expire, there will be no traffic to your site. This is not the case with Google My Business! Here, a profile is created once on Google+ with your most important data such as service, website link, telephone number and address, and the probability that you will be found by potential customers increases, thus bringing more traffic to your site.
Increase local visibility
Start Now
But what is Google My Business and how does it work?
Google My Business is a central service from Google that can be used to manage all important Google services for companies and especially local companies. The reach of Google and its services in conjunction with the bosnia and herzegovina mobile numbers list My Business network makes it easier for your customers to find you through search and the Google Maps map service - Google My Business is not just suitable for traditional companies with a shop window. Instead, you can also enter your business address, limit the area in which you offer your services or products or publish details of your company or brand.
With this data, you can enable your customers to find you more easily and provide the service or product more precisely. So when it comes to being visible on Google, you have to do more than just concentrate on search engine optimization and thus achieve a top position in the regular search results. With Google My Business you have another way of reaching your target audience.
Importance of local information on Google
Importance of local information on Google, Source: Google
The stored information such as opening times or telephone numbers are displayed directly in the search results. Your customers can therefore find all relevant information quickly and easily. In addition, the search results are enriched by a map entry from Google Maps as well as customer reviews and images.
If potential customers search specifically for your company, not only your website but also elements such as photos, reviews and testimonials from your Google My Business profile will be displayed in the search results. In addition, a well-maintained Google My Business account and other company entries in relevant directories have a positive effect on the local Google ranking.