The evolution of digital marketing
Posted: Sun Feb 02, 2025 9:32 am
The rapid evolution of technology is transforming all aspects of marketing, and inbound marketing is no exception. Today, tools such as artificial intelligence are revolutionizing how companies connect with their audiences. In this context, having the support of an inbound agency is essential to implement strategies that work.
Partnering with a certified HubSpot agency will provide you with the specialized inbound advice you need to boost your business in today's digital environment. With their experience and best practices based on proven examples, you can take your marketing strategy to new levels.
Call us to learn about the inbound strategies that are right for your organization.
The commitment to digital transformation has been so great that inbound marketing agencies have had to reinvent their services to keep up. In fact, it is estimated that by 2027 global spending on digital transformation will reach $3.9 trillion ( Statista ). With this scenario, and the rise of artificial intelligence, agencies are perfecting their inbound strategies to adapt to new market demands.
These trends are the most important inbound marketing examples of this new era:
1. AI-powered content
Artificial intelligence is transforming inbound romania whatsapp number database marketing, significantly impacting content creation at every stage of the strategy.
According to a HubSpot survey, 65% of its users already use AI to generate content ( HubSpot, 2024 ), consolidating it as a key tool in the work of creators.
Advantages of AI in content creation:
Advanced content personalization based on user behavior.
Greater efficiency in content creation and distribution.
Continuous optimization based on real-time data.
Support in the generation of ideas to enrich the creative process.
Assistance in detecting errors and improving writing to ensure high-quality content.
The role of AI in content and inbound marketing.
2. Smart marketing automation
The evolution of generative AI has taken marketing automation to such a level that the global AI in ERP market is projected to reach USD 46.5 billion by 2033 ( Market.us ).
Partnering with a certified HubSpot agency will provide you with the specialized inbound advice you need to boost your business in today's digital environment. With their experience and best practices based on proven examples, you can take your marketing strategy to new levels.
Call us to learn about the inbound strategies that are right for your organization.
The commitment to digital transformation has been so great that inbound marketing agencies have had to reinvent their services to keep up. In fact, it is estimated that by 2027 global spending on digital transformation will reach $3.9 trillion ( Statista ). With this scenario, and the rise of artificial intelligence, agencies are perfecting their inbound strategies to adapt to new market demands.
These trends are the most important inbound marketing examples of this new era:
1. AI-powered content
Artificial intelligence is transforming inbound romania whatsapp number database marketing, significantly impacting content creation at every stage of the strategy.
According to a HubSpot survey, 65% of its users already use AI to generate content ( HubSpot, 2024 ), consolidating it as a key tool in the work of creators.
Advantages of AI in content creation:
Advanced content personalization based on user behavior.
Greater efficiency in content creation and distribution.
Continuous optimization based on real-time data.
Support in the generation of ideas to enrich the creative process.
Assistance in detecting errors and improving writing to ensure high-quality content.
The role of AI in content and inbound marketing.
2. Smart marketing automation
The evolution of generative AI has taken marketing automation to such a level that the global AI in ERP market is projected to reach USD 46.5 billion by 2033 ( Market.us ).