From Babe Ruth’s favorite cigars to Tom Brady’s post-game glass of milk, athletes have made captivating brand partners for more than a century. But it doesn’t take a world champion to add value to your roster.
TikTok has created an opportunity for cyprus telegram screening marketers to leverage athletes of every caliber and niche for relatable campaigns that give fans a fresh perspective on their favorite sports and the products that complement them.
With that said, it’s time to find your next playmaker.
Why should brands partner with athletes on TikTok?
The benefits of partnering with TikTok athletes
They have dedicated fanbases.
Every city has a hometown hero, and athletes are often the most common among them. These figures can be kids who grew up in an area and moved on to bigger and better things, or they can be a star who came to town and turned a team around. Either way, fans are always willing to go to bat for their favorite athletes, meaning even those without national name recognition can elevate to celebrity status in a specific region.