Then do something meaningful—not just mimic other people’s bad design habits
Posted: Thu Feb 06, 2025 8:23 am
Note that this isn’t just my subjective opinion on page design. Numerous experiments have shown that conversion rates increase when visitors have an intuitive understanding of what you’re selling them. It only makes sense, right?
That's actually what this manual is about: Be literal, be specific, and be clear. There's so much fluff on the web that you can stand out by just hitting the point.
In advertising, the greatest achievement to be achieved is finland mobile database credibility, and nothing is more credible than the product itself.
– Leo Burnett
title
Your Hero section has two pieces of text: a title the main text and a subtitle.
Let’s start with the title.
The title must fully describe what you are selling. Because, if visitors don’t understand exactly what you do right away when they land on it, they’ll either exit from there or browse the rest of the page until they get the gist. Once they get the gist, they’ll exit anyway because they’re still too lazy to reread the page from the beginning.
That's actually what this manual is about: Be literal, be specific, and be clear. There's so much fluff on the web that you can stand out by just hitting the point.
In advertising, the greatest achievement to be achieved is finland mobile database credibility, and nothing is more credible than the product itself.
– Leo Burnett
title
Your Hero section has two pieces of text: a title the main text and a subtitle.
Let’s start with the title.
The title must fully describe what you are selling. Because, if visitors don’t understand exactly what you do right away when they land on it, they’ll either exit from there or browse the rest of the page until they get the gist. Once they get the gist, they’ll exit anyway because they’re still too lazy to reread the page from the beginning.