Expand content marketing efforts
Posted: Sun Dec 22, 2024 10:20 am
If you have a larger SEO budget but want to spend wisely, it’s important to focus on strategies that provide measurable growth and scalability. With the right balance of tools, techniques, and resources, you can achieve impressive results. Here’s how to create an advanced SEO strategy for a mid-range budget.
1. Invest in high quality tools
Why it's worth it : Advanced tools provide deeper insights and save time by automating more laborious tasks.
Recommended tools :
Ranktracker : In-depth keyword research, rank tracking and competitor analysis.
Screaming Frog SEO Spider : Detailed technical audits of your website.
Surfer SEO : Optimizing content for search intent and SERP performance.
Pro Tip : Prioritize tools that offer multiple features to maximize ROI.
To do :
Create long-form, high-value content such country code of philippines as eBooks, whitepapers, and in-depth guides.
Develop pillar content supported by topic clusters to target broader, niche keywords.
Use videos and visual content to attract backlinks and drive engagement.
How it helps :
Position your brand as an authority while improving rankings and user engagement.
Pro Tip : Use Ranktracker’s content optimization tool to ensure your content is perfectly aligned with SEO best practices.
3. Focus on link building campaigns
How to do it :
Work with PR professionals to get high-quality backlinks from authoritative sites.
Launch outreach campaigns targeting bloggers and influencers.
Use tools like Ranktracker's Backlink Checker to analyze your competition and find link opportunities.
Why it is important :
High-quality backlinks have a significant impact on your domain authority and SERP rankings.
Pro Tip : Reserve a portion of your budget for professional outreach services for best results.
4. Optimization for international SEO
When to consider it : If your company operates in multiple regions or markets.
To do :
Research keywords specific to each region.
Implement hreflang tags to serve localized content.
1. Invest in high quality tools
Why it's worth it : Advanced tools provide deeper insights and save time by automating more laborious tasks.
Recommended tools :
Ranktracker : In-depth keyword research, rank tracking and competitor analysis.
Screaming Frog SEO Spider : Detailed technical audits of your website.
Surfer SEO : Optimizing content for search intent and SERP performance.
Pro Tip : Prioritize tools that offer multiple features to maximize ROI.
To do :
Create long-form, high-value content such country code of philippines as eBooks, whitepapers, and in-depth guides.
Develop pillar content supported by topic clusters to target broader, niche keywords.
Use videos and visual content to attract backlinks and drive engagement.
How it helps :
Position your brand as an authority while improving rankings and user engagement.
Pro Tip : Use Ranktracker’s content optimization tool to ensure your content is perfectly aligned with SEO best practices.
3. Focus on link building campaigns
How to do it :
Work with PR professionals to get high-quality backlinks from authoritative sites.
Launch outreach campaigns targeting bloggers and influencers.
Use tools like Ranktracker's Backlink Checker to analyze your competition and find link opportunities.
Why it is important :
High-quality backlinks have a significant impact on your domain authority and SERP rankings.
Pro Tip : Reserve a portion of your budget for professional outreach services for best results.
4. Optimization for international SEO
When to consider it : If your company operates in multiple regions or markets.
To do :
Research keywords specific to each region.
Implement hreflang tags to serve localized content.