Step 2: Identifying Needs
Posted: Sun Dec 22, 2024 10:58 am
In a standard sales scheme, this is the longest, most difficult and most important work. If you do it right, your chances of closing a deal and getting a regular customer will be significantly increased.
The secret to success is in the correct telegram thailand viral construction of questions. Keep in mind that the interlocutor should feel comfortable, not like he is being interrogated. Therefore, prepare him for the dialogue. For example, like this: "Let me ask you a few questions to better understand what you want to find."
After receiving consent from the client, ask questions aimed at identifying the necessary nuances.
Discovering needs
Let's give an example. A consumer visited your home appliance store in search of a vacuum cleaner. The following questions will help to identify needs:
What kind of flooring do you use?
Are there carpets, rugs or carpeting?
How often is cleaning done?
Do you keep pets in the house?
A cat? What kind of fur does it have?
The goal of the second stage of B2C sales is to understand what the consumer needs and what his expectations are after the purchase, in order to select the most suitable product.
The secret to success is in the correct telegram thailand viral construction of questions. Keep in mind that the interlocutor should feel comfortable, not like he is being interrogated. Therefore, prepare him for the dialogue. For example, like this: "Let me ask you a few questions to better understand what you want to find."
After receiving consent from the client, ask questions aimed at identifying the necessary nuances.
Discovering needs
Let's give an example. A consumer visited your home appliance store in search of a vacuum cleaner. The following questions will help to identify needs:
What kind of flooring do you use?
Are there carpets, rugs or carpeting?
How often is cleaning done?
Do you keep pets in the house?
A cat? What kind of fur does it have?
The goal of the second stage of B2C sales is to understand what the consumer needs and what his expectations are after the purchase, in order to select the most suitable product.