Customize Referral Traffic: Use Different Pop-ups for Each Referer to Increase Ecommerce Conversion Rates
Hello Bar lets you target pop-ups and bars to specific people based on how they arrived on your site. You can customize your message by specifying a rule for referral sources.
Hello Bar eCommerce Optimization Settings
This way, you can optimize your ecommerce website for an individual visitor. For example, you just published a guest post on someone else's blog. You can create a welcome message for everyone who comes from that domain.
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21. Use Retargeting Ads
If you lack funds, you may not need to advertise or your organic marketing efforts viber database may not be working properly. However, retargeting ads can be particularly useful and profitable for ecommerce optimization.
It's probably happened to you many times. You visit a website, look at a few products, and decide you're not ready to make a purchase. The next day, you hop on Facebook and check your friends, and there's an ad on your screen for the product you were considering yesterday.
After you think about it, you say, "Yeah, I actually want that product." Then you buy it.
Retargeting advertising can be more effective than other forms of advertising because it creates a new touchpoint with consumers who are already aware of the brand.
22. Constantly measure your ecommerce optimization results
It sounds like a lot of work, but it doesn't have to be. Tracking your eCommerce optimization results will tell you what's working well and what's not, so you can adjust accordingly.
For example, if you run A/B tests through Hello Bar to see how your offers work, you’ll quickly know what offers and calls to action work best with your audience. Similarly, you can track traffic and conversions through Google Analytics, Crazy Egg, and other useful tools.
Even if you have a good conversion rate, don't stop testing. There are always new strategies, copywriting approaches, and other ways to improve your website content.