Ever clicked on a YouTube video to figure out how to solve a problem, only to swipe through 15 minutes of the creator talking about something you are uninterested in? People arrive on your YouTube video looking for short answers. Help them find them with chapter markers, which are timestamps that mark sections of your video content.
Wandering Aimfully, for example, created a YouTube video sharing the items the hosts packed for their year of travel. Each section of the video uses chapter markers. Viewers can pinpoint the section where the creators talk about roller suitcases and travel backpacks without sitting through the entire 49-minute video.
A screenshot of Wandering albania mobile database Aimfully's YouTube video on the 246 things they are packing for a year of travel
3. Optimize for YouTube search
YouTube is among the largest search engines. People use the website to learn something new, be entertained, or research products they’re thinking about buying.
That can be great news for affiliate marketers. Figure out what keywords your target audience is searching for and produce YouTube videos that meet their needs.
To start, find competing YouTube channels that promote similar products you’re an affiliate for. Use SEO tools like Keywords Everywhere to find other related terms, monitoring the search volume (how many people search for that phrase each month) and trend.