Having more than one conversion point or exit links

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For a Landing Page to have good results, it is essential that it is fully focused on the conversion of the offer you are making.

Therefore, having more than one conversion point can confuse the visitor about the value of what is being offered, and also where they should convert.

Another problem that confuses conversion is having links that taiwan mobile database take the visitor away from the landing page. They will then leave the page and not fill out the form.

Not making a clear offer and making the path to conversion difficult
As we have seen, the main objective of a landing page is conversion.

One of the most common mistakes is not proposing a clear offer for the visitor who is on your page, without explaining the benefits they will obtain and attacking the user's pain.

Another big problem is not having a clear path to conversion, which makes it difficult for the user to transmit their information and access the offer they received.

Not delivering what was promised
False promises and failure to deliver what visitors expect can compromise not only the good results of your landing page, but also your entire Digital Marketing strategy.

So, be true to what you deliver when describing the offer. Explain to the lead what they will find after they complete the conversion.

Depending on the offer, it is also important to clarify what its format is. For example, if it is more valuable content, explain whether it is an ebook, an infographic or a checklist.