It is important not to correct (and not insist on correcting) formal errors, the correction of which will bring nothing.
only address things when they have negative impacts (e.g. pagination) – not preventively
avoid the “checklist approach”, whether in audits or web development
try to measure the effect of all the changes we make
Common thread: You always need to think business-wise, in SEO this means thinking thematically portugal phone number data and focusing on what the changes will bring, not "how it should be in theory".
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How we failed/succeeded in returning snippets in Google SERP after the implementation of the European Copyright Directive
Martin Šimko – Freelance marketing consultant
If our website has stopped displaying snippets, we can:
write to the account, if we have one (large PPC spent)
write to e-mail: [email protected] and try to explain it
create a new domain (Google doesn't handle these)
can be used by owners outside the EU
Common thread: Returning snippets is difficult, but if we do the things mentioned above, the chance of success is about 40%.
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SEO People and Website Speed: A Practical Guide
Martin Michálek – Web Performance Consultant