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Twitter Statistics

Posted: Tue Mar 18, 2025 3:44 am
by ariful199
Twitter social media statistics
Twitter has approximately 619 million users worldwide.
On average, 1.5 million people log on to Twitter every day.
Twitter Blue has over 640,000 activated followers.
The average account spends 4 hours and 40 minutes on Twitter in a month.
60.6% of people use Twitter to stay up to date with the latest news and events.
35.7% of people use Twitter to research brands and their solutions.
Marketers reach 618.9 million people through Twitter ads.
49% of Twitter users are inspired by influencer recommendations.
Influencers on Twitter generate approximately 5.2 times more purchase intent than other platforms.
Brands often make the mistake of thinking that promoting their solutions on Twitter doctor database isn't worth it. Due to user preferences, companies are often unsure if they'll be able to reach their intended audience through Twitter.

A majority of people use Twitter to stay up-to-date with the latest news and updates. However, this doesn't change the fact that the platform has the potential to generate significant traction for your brand through advertising and influencer partnerships.

All you need to do is understand the platform's dynamics and know how to leverage it. We recommend checking out our guide to the best Twitter plugins for WordPress to get the most out of this social media platform.