What data should be collected to analyze advertising effectiveness?
Posted: Sat Apr 19, 2025 4:19 am
To solve such problems, it is important that the end-to-end analytics service allows for detailed display of any data required for analysis, for example:
Site visits, bounce rate, time spent on site, user location and device type. This data can be obtained through counters on the site.
Costs, impressions and clicks from advertising platforms such as Yandex.Direct, OZON, VK and others. This is possible thanks to integration with advertising channels.
Information about applications, sales, average check and revenue. Such data instagram data is received through integration with the CRM system.
Data on the number of calls and average response time. These indicators can be tracked by integrating the system with telephony or call tracking.
Collecting all this data will help you see the big picture and make more informed decisions.
Site visits, bounce rate, time spent on site, user location and device type. This data can be obtained through counters on the site.
Costs, impressions and clicks from advertising platforms such as Yandex.Direct, OZON, VK and others. This is possible thanks to integration with advertising channels.
Information about applications, sales, average check and revenue. Such data instagram data is received through integration with the CRM system.
Data on the number of calls and average response time. These indicators can be tracked by integrating the system with telephony or call tracking.
Collecting all this data will help you see the big picture and make more informed decisions.