What to write on the testimonials page?
Posted: Tue Apr 22, 2025 4:30 am
This page with feedback from other customers should include positive (and real!) testimonials from people who have already purchased from your company and were satisfied, with their name and even some contact information.
Blog
A blog is very important for publishing relevant content about phone number list your area of expertise and offering quality information that answers users’ questions. This content should be optimized with SEO strategies to reach the top of Google and increase organic traffic to your website, as well as your online notoriety and reputation!
How to write the blog?
With articles on various topics directly or indirectly related to your company and area of activity, customized for the different stages of the sales funnel, but which always reveal your know-how: in order to start and maintain a relationship of trust with your readers!
Portfolio
Your portfolio of products or services will show visitors your best articles or work developed and thus reveal skills, qualifications and experience, making a good impression.
What to write in the portfolio?
The same as you would write in the physical catalogue, but adapting the information for digital, that is, choosing only the main works, products or services, so as not to tire the visitor with too much information, and focusing on short and clear texts, photographs or videos and a very appealing layout!
FAQs
The FAQs (frequently asked questions) page is essential to save time for users and your company's customer support team, providing immediate answers to the questions and doubts that your customers frequently ask about your business, products and services.
How to write FAQs page?
Clearly and concisely! Gather the main questions your customers ask, provide them with an enlightening answer and then publish it on your website’s FAQs page to respond to visitors without delay, avoiding wasting time on contacting them and saving your team the hassle of having to constantly repeat the same information, separately.
Contacts
The contact page or “contact us” page is one of the most important pages on a website, essential for presenting all the ways to get in touch with your company.
What to write on the contact page?
Your company’s telephone number, email address, address, opening hours, WhatsApp number, social media profiles and any other means of contacting you, giving the user the option to choose their preferred method. You should also include a map showing your company’s location and a contact form to encourage visitors to leave a message right away!
Blog
A blog is very important for publishing relevant content about phone number list your area of expertise and offering quality information that answers users’ questions. This content should be optimized with SEO strategies to reach the top of Google and increase organic traffic to your website, as well as your online notoriety and reputation!
How to write the blog?
With articles on various topics directly or indirectly related to your company and area of activity, customized for the different stages of the sales funnel, but which always reveal your know-how: in order to start and maintain a relationship of trust with your readers!
Portfolio
Your portfolio of products or services will show visitors your best articles or work developed and thus reveal skills, qualifications and experience, making a good impression.
What to write in the portfolio?
The same as you would write in the physical catalogue, but adapting the information for digital, that is, choosing only the main works, products or services, so as not to tire the visitor with too much information, and focusing on short and clear texts, photographs or videos and a very appealing layout!
FAQs
The FAQs (frequently asked questions) page is essential to save time for users and your company's customer support team, providing immediate answers to the questions and doubts that your customers frequently ask about your business, products and services.
How to write FAQs page?
Clearly and concisely! Gather the main questions your customers ask, provide them with an enlightening answer and then publish it on your website’s FAQs page to respond to visitors without delay, avoiding wasting time on contacting them and saving your team the hassle of having to constantly repeat the same information, separately.
Contacts
The contact page or “contact us” page is one of the most important pages on a website, essential for presenting all the ways to get in touch with your company.
What to write on the contact page?
Your company’s telephone number, email address, address, opening hours, WhatsApp number, social media profiles and any other means of contacting you, giving the user the option to choose their preferred method. You should also include a map showing your company’s location and a contact form to encourage visitors to leave a message right away!