Before sending any message
Posted: Mon May 19, 2025 5:28 am
Prioritize Opt-In Quality:
Focus on attracting users who genuinely want to engage with your brand on WhatsApp. Avoid deceptive practices or overly aggressive tactics to gain opt-ins. A smaller list of highly engaged users is far more valuable than a large list of disengaged or annoyed recipients.
Define Your Communication Purpose:
, ask: What value does this message provide to the recipient?
WhatsApp is ideal for:
Customer Support: Quick responses to queries, troubleshooting, providing information.
Transactional Notifications: Order confirmations, shipping updates, appointment reminders.
Personalized Alerts: Account activity alerts, low stock notifications.
Promotional Messages (with explicit consent): Targeted offers, new austria whatsapp number data product launches, sales announcements, but these must be user-initiated or explicitly opted-in for.
Feedback and Surveys: Collecting customer feedback.
Personalize Your Messages:
Use the recipient's name and leverage other relevant data (e.g., past purchases, expressed interests) to personalize messages. Generic, impersonal messages are often perceived as spam.
Keep Messages Concise and Clear:
WhatsApp is a messaging app; users expect quick, to-the-point communication. Avoid lengthy texts. Use emojis and rich media (images, videos, PDFs) appropriately to enhance engagement.
Include a Clear Call-to-Action (CTA):
Every message should have a purpose. Tell recipients what you want them to do next (e.g., "Click here to view our new catalog," "Reply YES for customer support").
Respect User Preferences and Opt-Outs:
Make it easy for users to opt-out at any time. Include clear instructions (e.g., "Reply STOP to unsubscribe"). Promptly honor all opt-out requests.
Monitor user behavior. If a user consistently ignores or blocks your messages, consider removing them from your list.
Adhere to WhatsApp's Commerce Policy.
Focus on attracting users who genuinely want to engage with your brand on WhatsApp. Avoid deceptive practices or overly aggressive tactics to gain opt-ins. A smaller list of highly engaged users is far more valuable than a large list of disengaged or annoyed recipients.
Define Your Communication Purpose:
, ask: What value does this message provide to the recipient?
WhatsApp is ideal for:
Customer Support: Quick responses to queries, troubleshooting, providing information.
Transactional Notifications: Order confirmations, shipping updates, appointment reminders.
Personalized Alerts: Account activity alerts, low stock notifications.
Promotional Messages (with explicit consent): Targeted offers, new austria whatsapp number data product launches, sales announcements, but these must be user-initiated or explicitly opted-in for.
Feedback and Surveys: Collecting customer feedback.
Personalize Your Messages:
Use the recipient's name and leverage other relevant data (e.g., past purchases, expressed interests) to personalize messages. Generic, impersonal messages are often perceived as spam.
Keep Messages Concise and Clear:
WhatsApp is a messaging app; users expect quick, to-the-point communication. Avoid lengthy texts. Use emojis and rich media (images, videos, PDFs) appropriately to enhance engagement.
Include a Clear Call-to-Action (CTA):
Every message should have a purpose. Tell recipients what you want them to do next (e.g., "Click here to view our new catalog," "Reply YES for customer support").
Respect User Preferences and Opt-Outs:
Make it easy for users to opt-out at any time. Include clear instructions (e.g., "Reply STOP to unsubscribe"). Promptly honor all opt-out requests.
Monitor user behavior. If a user consistently ignores or blocks your messages, consider removing them from your list.
Adhere to WhatsApp's Commerce Policy.