AB Data

It is imperative to check whether it can actually provide value to potential buyers and whether it differentiates itself sufficiently from existing concepts. To do this, you need to conduct research on your field and the competition. This involves identifying your targets, then understanding their needs, their problems, their motivations, their obstacles, their behaviors, their location, their age, etc.


To create personas that are nothing other than fictitious representations of your vp security email database typical customers. Next comes the analysis of your market. More specifically, it is necessary to know its size and growth. You must also identify the trends, opportunities, risks and threats surrounding your project. When benchmarking the competition , look at their products/services, strengths and weaknesses, strategy, market share, etc.


Don't be afraid to ask for help from other people Too often, entrepreneurs who want to set up a start-up choose to act alone, which can of course lead to an overload of work and considerably increase the margin of error. Instead, be open to the idea of ​​asking for help from others. It is then recommended to benefit from skills that complement yours and to obtain constructive feedback on your business idea.