Enterprise Account Relationship Specialist
Posted: Mon Jan 06, 2025 6:24 am
Sunglasses (data source: Qiangua) The product was put on the shelves after the middle of the month. The "shading" effect of sunglasses makes it closely related to the change of seasons. Among them, the product with the highest sales in recent days has leveraged nearly 150 million sales. In addition, with the emergence of different dressing styles, sunglasses have also been given a certain "decorative value" and are increasingly closely related to popular trends. The relevant style positioning is also clearly defined in the product name, such as "driving fashion" and "travel outfit". The following is a specific analysis of different stores: The sales account "Ms.
Xiaoye's Selected Notes" focuses on the pain point of "myopia egypt whatsapp phone number cannot wear glasses" and recommends products to myopic people. Including two types of content, picture and text direct shooting and video seeding, the product has an outstanding price advantage, "it can solve the sun protection needs of myopia. (Picture source: Xiaohongshu) The product was put on the shelves in the month, and the relevant notes were released in the month. Once the notes were released, sales conversion began to appear. The sales account "glasses are mainly divided into round, square, pilot, cat's eye and square round from the subcategories of sunglasses. Among them, cat's eye sunglasses are a more popular style this year and the market demand is relatively large.
At the same time, at present, there is no typical content that meets the expression of the product in the market. The notes of this cat's eye sunglasses are mainly product display, with a small amount of real-person wearing content. Among them, many of the real-person material content are order-sharing content in the comment area. It mainly uses price as the core breakthrough point to play the slogan of "parity", giving users a large price gap, no rival products within 10 yuan, "superb texture, superb, with "parity" and "small face-showing" advantages. (Picture source: Xiaohongshu) After the relevant notes were output on the shelves in the month, the sales of the product grew steadily.
Xiaoye's Selected Notes" focuses on the pain point of "myopia egypt whatsapp phone number cannot wear glasses" and recommends products to myopic people. Including two types of content, picture and text direct shooting and video seeding, the product has an outstanding price advantage, "it can solve the sun protection needs of myopia. (Picture source: Xiaohongshu) The product was put on the shelves in the month, and the relevant notes were released in the month. Once the notes were released, sales conversion began to appear. The sales account "glasses are mainly divided into round, square, pilot, cat's eye and square round from the subcategories of sunglasses. Among them, cat's eye sunglasses are a more popular style this year and the market demand is relatively large.
At the same time, at present, there is no typical content that meets the expression of the product in the market. The notes of this cat's eye sunglasses are mainly product display, with a small amount of real-person wearing content. Among them, many of the real-person material content are order-sharing content in the comment area. It mainly uses price as the core breakthrough point to play the slogan of "parity", giving users a large price gap, no rival products within 10 yuan, "superb texture, superb, with "parity" and "small face-showing" advantages. (Picture source: Xiaohongshu) After the relevant notes were output on the shelves in the month, the sales of the product grew steadily.