You still haven't told me what this blessed quality is... I know I know. Read on, we'll get there soon! The 3 types of content In order to better weigh the overall quality of the page, the Search Quality Raters Guidelines divide the content into three types: 1) Main content , the main content 2) Supplementary content , the secondary content 2) Advertisement , i.e. the ads Each category corresponds to good practices, things to do (or not to do) to ensure that the content is considered of quality.
.. or at least that it is not penalised! Let's look at them in bahamas phone data more detail. 1. Main content: the fat! The main content constitutes the beating heart of the page... or, as I prefer to call it, the meat Google identifies as main content any element of the page that “ directly helps the page fulfill its purpose”. This includes text, images, videos, special features (e.g. calculators) and even user-generated content such as reviews.
Look carefully at the image above, strictly made by Google . I tell you: 1. The title is part of the main content 2. Tabs are part of the main content Having said that, I never want to hear someone say again: “Don't use tabs in e-commerce, Google can't read the text inside!”. Like hell! As he himself tells us, Google is very capable of reading the contents of the tabs.