Making its debut in the top 50 is Smartup Digital , an agency founded in 2004, with headquarters in Salamanca and led by David Ruiz and Iván Palomera. The company has a work approach focused on customer satisfaction, team development and support for entrepreneurship that transforms the economy through innovation and technology. It designs strategies in Google Ads, Bing Ads, Social Ads and Amazon ads based on achieving measurable results. It works from constant optimization to obtain the ROAS that allows tangible and quantifiable growth.
They also specialize in retargeting, lead nurturing and lead scoring strategies, through process automation, to improve the lifetime value of clients.
The main verticals it works with are agencies, professional services, software, education and finance.
For the second year in our ranking and dropping 21 turkey number data positions, we find Royal in 42nd place. This independent digital agency, founded in 2007 and based in Madrid, has more than 70 specialists in different areas, among which SEM stands out. It is a Premier Partner of Meta and Tik Tok. The main verticals it works with are food, toys, tourism, travel, aesthetic medicine, education and automotive.
Among its main clients we can name brands such as Peugeot, Citroen and Clínicas Londres.
The latest debut in the top SEM agencies in Spain 2024 is HMG, part of Mio Group , a consultancy specialising in the integration of marketing and digital transformation services, aimed at providing a measurable impact on its clients' bottom line through the use of technology. The group has achieved rapid growth since its creation in 2012, with a turnover of over 74 million euros in 2022 and, currently, with more than 300 employees.