How to Imitate Rezdy's Strategy
Posted: Sat Jan 18, 2025 5:37 am
Build a global marketing strategy.
Assemble an international team.
Prepare for localization.
And more!
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5. Rezdy
global marketing example, rezdy
Source
Some companies may not be trying to attract global markets directly, but if their clients are, they better know how. Rezdy is an Australian-based reservation software designed to make online booking smoother for tourists and agents.
Though Rezdy‘s clients are Australian-based, the company needs to cater to its clients’ international visitors. Its homepage says it works for operators and agents in over 100 countries.
The service is used globally, with hundreds of personalization options for the tool‘s time zone, language, and currency. Rezdy’s website and marketing collateral are in English, so they cater to English-speaking tour operators, particularly in Australia, the U.K., and North America.
They know their customers‘ target audience bahrain phone number material is in other countries abroad, so they emphasize the tool’s internationalization capabilities.
Rezdy effectively globalizes its services by considering that its customers' target audience will be in other countries. Even if your company is marketing to other regional companies, consider their global customers as if they were your own.
If your product, tool, or software can be used abroad in various applications, add that to your marketing collateral — even if you operate regionally.
6. World Wildlife Fund
global marketing example, wwf
Source
Assemble an international team.
Prepare for localization.
And more!
Download Now for Free
Learn more
5. Rezdy
global marketing example, rezdy
Source
Some companies may not be trying to attract global markets directly, but if their clients are, they better know how. Rezdy is an Australian-based reservation software designed to make online booking smoother for tourists and agents.
Though Rezdy‘s clients are Australian-based, the company needs to cater to its clients’ international visitors. Its homepage says it works for operators and agents in over 100 countries.
The service is used globally, with hundreds of personalization options for the tool‘s time zone, language, and currency. Rezdy’s website and marketing collateral are in English, so they cater to English-speaking tour operators, particularly in Australia, the U.K., and North America.
They know their customers‘ target audience bahrain phone number material is in other countries abroad, so they emphasize the tool’s internationalization capabilities.
Rezdy effectively globalizes its services by considering that its customers' target audience will be in other countries. Even if your company is marketing to other regional companies, consider their global customers as if they were your own.
If your product, tool, or software can be used abroad in various applications, add that to your marketing collateral — even if you operate regionally.
6. World Wildlife Fund
global marketing example, wwf
Source