Social media usage by B2B organizations in 2013
Posted: Sun Jan 19, 2025 7:13 am
Branding and thought leadership
Video is currently the most important type of content for B2B organizations. More than 71 percent use video, followed by short text messages (65 percent), images (60 percent) and white papers (49 percent). The social platforms are used by the organizations for various purposes. The 3 most important goals that the respondents mention are ensuring more traffic to the website, brand positioning and strengthening the position of the organization as an expert in the market (thought leadership).
Want to read more results about the use of social media by georgia mobile phone number list B2B organizations? Then quickly scroll down to view the infographic. Click on the image for a larger version. In addition, a summary of the research report (PDF) is available.
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Video is currently the most important type of content for B2B organizations. More than 71 percent use video, followed by short text messages (65 percent), images (60 percent) and white papers (49 percent). The social platforms are used by the organizations for various purposes. The 3 most important goals that the respondents mention are ensuring more traffic to the website, brand positioning and strengthening the position of the organization as an expert in the market (thought leadership).
Want to read more results about the use of social media by georgia mobile phone number list B2B organizations? Then quickly scroll down to view the infographic. Click on the image for a larger version. In addition, a summary of the research report (PDF) is available.
Follow the entire series Infographic Day . Are you a fan of infographics? Then also follow the Pinterest account of Frankwatching . Here we collect the best infographics, screencasts and visuals about online and social.