Competitive Intelligence: What It Is and How You Can Use It for Marketing

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google data studio and roi marketing
An example of the templates available on Looker Studio for ROI Marketing.
But it is not enough . To obtain the best possible result we must work in order to interpret and use the data to understand, evaluate and optimize the path thanks to a continuous Deming cycle . This is possible with a work capable of organizing and showing the parameters.

This happens, for example, thanks to a customized dashboard like the one you can create with Looker Studio : you import parameters from third-party applications (such as Search Console or Google Analytics) latvia whatsapp number database or Excel or CSV spreadsheets and customize the data storytelling work for customers and collaborators.Competitive Intelligence: What It Is and How You Can Use It for Marketing
Digital Marketing

Some people know it as competitive intelligence, others continue to use the English term. In any case, the summary is this: competitive intelligence (CI) can be an interesting scenario for operating in the field of marketing and promotion to push your brand.

Why all this trust in the subject of competitive intelligence? Simple, thanks to this branch of analysis and monitoring of the operational context you can have a lot of information to exploit in the strategy definition phase. But also to implement specific operational tactics.