On large marketplaces (Amazon or Russian Yandex.Market and Wildberries), t. UX tests have shown that 95% of users trust these reviews when evaluating a product. Another matter is the websites of ordinary online stores, where one manufacturer sells its products directly to buyers. Here, users at best glance through the block with reviews.
And no one takes the information seriously. Why users don't trust uae consumer email list reviews All buyers are suspiciously happy with the product The picture above is a typical example of product reviews on an online store website. You've probably seen this more than once. Three reviews - all with the highest rating of 5/5. All buyers are very happy and rave about the product.
Statistically, this is a rare case when the main motivation to write a review is that the product is really good. Much more often, the motivator is dissatisfaction. Users define such reviews as deliberately biased. Firstly, the manufacturer can easily erase all negative comments on its website. Secondly, who will confirm that these reviews are from real users and not from a content manager exhausted by writing them? 62% of users reported that if they don’t trust reviews on a website, they will definitely conduct their own research – look for reviews on third-party sites before purchasing a product from an unfamiliar brand.
The block with reviews on the product page is very important
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sumaiyakhatun27
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