How does a family business face digital transformation?

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monira444
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Joined: Sat Dec 28, 2024 4:34 am

How does a family business face digital transformation?

Post by monira444 »

According to Darwin's theory of evolution by natural selection , the animals that survive are not the strongest, but those that best adapt. Translating this to the business ecosystem , and in a field as competitive as business, any company - whether large or small - will manage to survive over time only if it is able to innovate and carry out the process of digital transformation of its company at the same time as the market.

Renew or die is the maxim that companies now have to face , even though their field of action belongs to such traditional sectors as Fire Protection Systems. This has been precisely the challenge that one of our clients has recently taken on, successfully maintaining a family business with 30 years of experience.

Digital Transformation Example – Real Case
Business DNA must therefore take on two roles : on the one hand, it must incorporate the technology, processes and digital tools necessary to automate processes and create new communication nepal whatsapp data channels to interact with customers, but it also has the immense task of instilling in the company's business culture the desire to embrace these 3.0 advances and be part of them.

Thus, at RMG we established different stages so that our client could enter step by step into their necessary digital transformation.

Stages of the company's digital transformation
1- The CEO figure as a driving force
The CEO of the SME is the strategic axis of the company. The perception that this step generates in the rest of the collaborators and also the enthusiasm with which they embrace the project largely depends on the involvement and importance that they give to the digital transformation process . Due to the very nature of the family SME, there is a greater tendency towards slower processes to incorporate new market trends and therefore a greater risk of being crushed by the competition .
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